I was writing up a post for Friday about another video, when I came across David Guetta's latest hit "Where Them Girls At?". I started writing it up as a footnote in the other post, then decided, wotthehell, it deserves its own entry.David Guetta is a French DJ and house music producer. I want to make fun of him and be all "doesn't he look like a Eurotrash asshole?" but what do I know about how much input he had into this stupid video? No point poking fun at him. One doesn't wish to be immature.
So onto the video itself, which has as its only redeeming value the always watchable Nicki Minaj. Here it is, if you want to sample it first:
This idea is he's blowing bubbles out of his speakers, and when the bubbles hit people it makes them dance but...
* What really happens is the bubbles hit mostly hot women and makes them flail around like possessed puppets while men watch. It's especially disturbing at the beginning when you don't know why it's happening. I was like: Why are these women flailing around? And why do the men look so pleased about it?
*Eventually you find out what's happening, but it still only seemed to happen to women, so it was still creepy. And then it happened to men, and a poster. But it never stopped being creepy. Creep. ee. It wouldn't have been creepy if they touched the bubbles and started DANCING. Getting FUNKY. GETTING DOWN. As opposed to flailing around like they were in pain. It's never disturbing to see someone suddenly dancing! Then it's like a musical!
* Everyone in this city is gorgeous, young, and pretty much light skinned. Aside from the skin part, I understand a club looking like that, or a party, or a street scene maybe, or an office... but a whole city? It reminded me of the advice I quoted from How Not to Write a Novel, that peopling your book this way gives the reader the feeling that some sort of ethnic cleansing has taken place. Soylent green anyone?
* This concept of a city being invaded by dancing bubbles would have worked so much better if the city hadn't been one big hot-people's-club, but had a street-scene video à la Chris Brown's "Yeah 3X."* Some kids, some oldies even, and an excuse to hire some hot dance crews! And you still could have kept the scene of hot girls coming from all over town to your party. It just wouldn't have felt like you were serving old people as the main meal.
Videos like Kanye's "Monster" don't disturb me, cause it's an attempt at art, and therefore some thought has been put into it, whether one agrees with the end effect or not. This crap disturbs me, cause it's a slapdash, thoughtfless, shitty, mindless, shallow attempt at entertainment that at its worst is harmful because of what it calmly contributes to the mass of images and ideas that some women and men, just looking for a fun song and a hot video to go with it, unthinkingly take in.
Ten vomits out of ten.
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* The Brown video. (Oh CB... please stop throwing chairs and being homophobe so I can believe you won't hit girls anymore. You're so talented. Hapoo.)
